Recipe for Satisfied Experienced Skin

Meet our 50+ series, specially developed for experienced skin: This "skin type" has tried its fair share of cleansers, serums, oils, and creams and therefore knows what it wants. It doesn't compromise on good ingredients and demands especially active ingredients to be impressed. 

This has been thoughtfully incorporated into the 50+ products! The entire series is created to give the skin extra fullness and radiance by stimulating cell renewal, boosting collagen production, and moisturising the skin, giving it a radiant glow. 

All the products are AllergyCertified, fragrance-free, vegan, and dermatologically tested, ensuring they are gentle on the skin. Although this series is targeted towards experienced skin, younger skin can also use the products – just be aware that they contain a high level of active ingredients, which might be too effective for younger skin.


The 50+ series' signature ingredient is plant stem cells from wild olive trees, 100% natural miracle workers that renew experienced skin by stimulating the skin's renewal process and recharging cell batteries. This helps repair, tighten, and give the skin a radiant boost. Plant stem cells are present in all 50+ products except the Face Oil. In addition to plant stem cells, you’ll find more of our favourite ingredients in the 50+ series:  

Hyaluronic acid, the ultimate moisturiser, naturally found in the skin. As we age, our production decreases, causing the skin to lose moisture and fullness. However, you can assist the skin's natural process by incorporating hyaluronic acid into your skincare routine. The products contain various types of hyaluronic acid, both low and high molecular weight, ensuring deep and surface-level hydration to make the skin fully moisturised. Found in Energizing Serum, Wake Up Cream, Goodnight Cream, and Energizing Eye Cream.

Niacinamide, a B3 vitamin and a versatile ingredient! It improves the skin's barrier function, helping it retain moisture better. It soothes irritated skin, balances oil production, reducing redness, blemishes, and pores. It stimulates collagen production to minimise fine lines and reduces hyperpigmentation and age spots by inhibiting pigment overproduction, resulting in a more even skin tone. Found in Cleansing Foam, Wake Up Cream, and Energizing Eye Cream.

Vitamin E, a potent and moisturising antioxidant that protects the skin from free radicals. Free radicals are formed when the skin is exposed to UV rays and tobacco smoke and can be harmful if accumulated. Found in all 50+ products.

Tetrapeptide, a natural peptide, also present in the skin. This ingredient quickly lifts and tightens the skin by enhancing the formation and connection of elastin and collagen, essential building blocks for skin firmness. Found in Energizing Eye Cream.

Electrolytes (Magnesium PCA, Calcium PCA, Zinc PCA, and Manganese PCA) together, these electrolytes help maintain healthy, moisturised, and elastic skin. Electrolytes also have antioxidant properties, protecting the skin from free radicals. Found in Goodnight Cream.


The 50+ series consists of a complete routine that pampers the skin morning and night:

STEP 1 – Cleansing Foam:
A soft and nurturing foam filled with active ingredients and mild cleansing agents that deeply cleanses the skin, removing dirt, dust, and makeup. 

STEP 2 – Energizing Serum:
A lightweight high-concentration formula with two types of hyaluronic acid and plant stem cells that quickly penetrate the skin, working to boost moisture, renew, and tighten the skin. 

STEP 3 – Wake Up Cream or Goodnight Cream:
These two creams form a moisturising blend of effective ingredients that strengthen the skin barrier, seal active ingredients in the skin, and provide ample hydration. Wake Up Cream also contains SPF 50 to protect your skin from harmful UVA and UVB rays. 

STEP 4 – Energizing Eye Cream:
A fast-acting eye cream that visibly smoothes the skin in a short time with the effective ingredient tetrapeptide, while also reducing dark circles and puffy eyes. The eye cream is also suitable for small fine lines around the lips.


– The series also includes a Face Oil, a nourishing blend of organic oils and vitamins that gives the skin a beautiful natural glow. You can use the Face Oil daily, after your serum, or as a treatment 2-3 times a week. 

Tina uses it as an evening treatment, cleansing the skin first and then evenly distributing a few drops of oil. She allows the nourishing oil time to penetrate by leaving it on for a few hours, then applies serum and cream before going to bed. This ensures well-hydrated and radiant skin the next day. 

If you want to have a rendezvous with the different products before committing to the entire package, we also have a 50+ Starter Kit, which includes small sizes of Cleansing Foam, Energizing Serum, Face Oil, Wake Up Cream, Goodnight Cream, and our Peeling Mask. It's a great way to find out which products your skin resonates well with – and they are also excellent for on-the-go.


The entire 50+ series is fragrance-free, AllergyCertified, vegan, and dermatologically tested to best care for experienced skin, which may have become more delicate with age. 

The certifications mean the following: 

AllergyCertified indicates that the product's ingredients have been tested to ensure minimal risk of allergies. When a product is AllergyCertified, it is always fragrance-free. 

Vegan Trademark shows that the product is produced without ingredients from animals, and no animals are used in the development and production of the product. 

Dermatologically tested means that the product has been tested for skin irritation on a voluntary test group, led by a dermatologist and conducted at an independent testing center. 

In our case, the product only receives certification if none of the test subjects react to it.

How to Mix & Match your 50+ series

In addition to our 50+ series, we have many other family members that impress experienced skin. 

For example, our Peeling Mask, which contains AHA acids glycolic and lactic acid, removing dead skin cells and stimulating cell renewal. It's perfect for a weekly spa day! Or Daily Peel, a product for daily exfoliation with a whopping 7% glycolic acid. 

Vitamin A Serum, Vitamin C Serum, and Super Serum are also effective in evening out, tightening, and giving the skin a glow. And then there's the Derma Roller, which with 540 micro-needles stimulates the skin and makes it easier for your serum to penetrate deep into the skin. 

The 50+ products generally play well with other skincare products, so you can confidently mix and match them with products from other brands that you already have on your bathroom shelf.