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About us

The recipe for ECOOKING is effectiveness first and foremost – followed by as much natural and organic content as possible.

Here you’ll find over 100 different care products for your face, body and hair, as well as a complete makeup range full of effective skincare ingredients.

Most of our care products are allergy-certified, dermatologically tested and vegan, and the vast majority are available both with and without fragrance. All are made with care for you and your skin.

The DNA of ECOOKING

At ECOOKING, we believe everyone deserves the feeling of well-being that comes with healthy, well-cared-for skin.

Every day, when we stand in front of the mirror, we have a moment to do something good for ourselves. A small ritual where care, presence and good habits can help set the tone for the day.

Skincare is a natural part of that self-care. That’s why we develop effective skincare formulations that help you give your skin the care it deserves – every day.

Our story

Our inspiration comes from a very personal journey experienced by our founder, Tina Søgaard.

After a difficult divorce, Tina saw how her body, mind and skin were affected. With many years of experience in the beauty industry, she took ingredients home from the laboratory and began mixing creams, serums and oils at her own kitchen table.

At first, it was about rebuilding and caring for her own skin. But the products soon proved to make a difference for the people around her too.

For Tina, helping others with their skin concerns became almost therapeutic – and this is where the desire to help even more people began.

Effective first and foremost

Since then, we’ve had one clear goal: to create high-quality skincare that works first and foremost – and is then as natural and organic as possible.

Our formulations are developed for specific skin concerns and can be used by all skin types and ages.

As a Danish brand, we have an honest and uncomplicated approach to skincare. We want to make it easier to understand your skin, choose the right products and find the care that delivers visible results.

Because no challenges – in life or on your skin – should stand in the way of you feeling beautiful inside and out.

Our values

Openness

Being open about what goes into our products is important to us. That’s why the ingredient list is clearly displayed, so you can easily see what the products contain. You can also always look up an ingredient in our ingredient library and learn more about its origin, function and which products contain it.

Decency

Decency is a cornerstone of our work - both here in-house and in our interactions with you as a consumer. You can be sure that our team of experts will give you knowledgeable and reliable guidance, whether you contact customer service, watch our LIVES or meet us in shops or at events. Read more about our experts here.

Honesty

We care deeply about creating honest formulations, so you as a consumer can always feel confident applying the products to your skin. Our broad, certified product range makes it possible for you to find exactly what suits your needs, without compromise. We call our products what they are - with short and precise names that make their function easy to understand. And we make sure they live up to their promises, of course.

Not sure what your skin needs?

The struck-through price shows what the products in the set would have cost if they were bought individually.

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      Born in a kitchen in 2015

      We believe everyone deserves the feeling of wellbeing that comes with healthy, well-cared-for skin.

      • Danish skincare that works, first and foremost
      • Dermatologically tested – many of the products are AllergyCertified
      4,7 out of 5 stars

      7,372 reviews

      Rated 4.7/5

      100% satisfaction guarantee

      We stand behind what we make

      With 7,372 reviews and an average rating of 4.7/5, our award-winning & certified products are trusted by thousands of customers.

      We place great importance on customer satisfaction and guarantee you the highest quality. If, contrary to expectations, you are not satisfied, we will refund your entire order!

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      Free gift Hair set

      Value: €51,95

      Get soft, well-cared-for hair that can withstand heat with this hair set: Repair Shampoo 250 ml and Heat Protection 150 ml.

      Repair Shampoo rebuilds and cares for dry hair. It contains a moisture complex that both provides and retains moisture in the hair strands for up to 72 hours, leaving hair wonderfully soft.

      Heat Protection protects hair when you use a hairdryer, straighteners or curling iron. It is a blend of moisturising ingredients from nature, including beetroot extract, corn starch and trehalose, and can be used on both wet and dry hair.

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      Time of day
      Morning & evening
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